Dec 04, 2024  
2021-2022 LSUA Catalog 
    
2021-2022 LSUA Catalog [ARCHIVED CATALOG]

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MKTG 4443 - International Marketing


Credits: 3
Lecture Hours: 3
Laboratory Hours: 0
Global marketing environment and analytical process; global marketing as all- encompassing; marketing systems in various countries; strategies for multinational and international operations. Offered FA, SP, SU.

Prerequisite(s): MKTG 3401  or permission of instructor.



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